The Paiger Blog

Marketing and Recruitment Insights

Why It’s Important To Continue Business Development

Business Development (BD), or the fine art of creating growth opportunities, is at the heart of all businesses and the driving force in an organisation’s initial start up phase. But why should you continue it…

Training versus Tech – Which Is the Better Investment?

The world of work keeps evolving. Recently we’ve all seen significant changes in the way we work, particularly during the last eighteen months. With budgets squeezed as a response to the challenging times in which…

Are You Too Scared to Post on LinkedIn?

LinkedIn currently has over 740 million users around the world, and it’s still growing, yet many users have a fear to post on LinkedIn. Around 260 million people are active monthly users, and 40% of…

Marketing Isn’t a One Size Fits All Solution

If you’re unwell your first port of call might be your GP. If it’s a minor problem they may be able to resolve it. If it’s something more serious you’ll be referred to a specialist….

Expand Your Reach On Instagram: Another New Instagram Feature

Calling all marketers, we’re back with another Instagram feature change. Instagram has announced the development of language translation for stories. Automatically translating text in stories when detecting a foreign language. It has been reported that…

The Best Books About Building A Personal Brand

These days, if you want to get ahead, it’s not simply a question of being good at what you do. We’re firmly in the age of social media, which means that an online presence is…

What Should My LinkedIn Banner Be In 2021? Finally Solved

They say don’t judge a book by its cover, but when it comes to LinkedIn people WILL definitely judge your LinkedIn profile by its cover and that’s a fact. So, that’s why we’re here to…

Why Do Recruitment Managers Insist On Using Non-Recruitment Trainers?

There’s no doubt about it that an effective recruitment trainer brings huge benefits for recruitment-based companies, not only to the organisation itself but also to the individual staff member.  Why is it then that some…

Instagram Updates: What Does This Mean for Marketers?

Is this Instagram update about to change the game? Is the world as we know it about to change? Well, one thing we do know is that Instagram is changing. Last week, the Head of…

How A Good Personal Brand Can Improve Your Billings

Have you been thinking about possible ways to improve your billings through a personal brand, but you’re unsure where to start or what will be a waste of time? We’ve all seen countless polls on…