The Paiger Blog
Recruitment, Sales & Marketing Insights
Having a personal brand as a solo recruiter is often forgotten. You’ve got a good client base. Your candidates know you well. You have relationships with a number of job boards, and your LinkedIn profile…
Business owners and consultants at startup recruitment companies often assume that they will be able to manage their own marketing for the first few years, before fully investing in an in-house marketing hire. However, the…
The stats are everywhere. All it takes is a quick Google search to find out how marketing can improve a company’s ROI, and why investing in marketing shouldn’t be an option anymore – it’s imperative…
Take a look at your current department structure. Depending on the size of your recruitment company, you’ll likely have the basics such as admin, finance, IT marketing and sales. If you’re a bigger organisation, you’ll…
Putting your trust in your employees to post marketing content and build their personal brand is certainly a marathon, not a sprint. Unless you’re fully invested in the world of digital marketing – such as…
This month’s guest blog is from Great Recruiters the #1 experience & reputation management platform for recruiting firms Staffing & recruitment professionals love to reference relationships as their key differentiator. But if everybody…
Do you have a marketing function within your business? If so, what does it look like? A marketing team can be anything from outsourcing to an agency and/or freelancers, to a small in-house team or…
The list of things recruitment agencies should be doing to increase sales is almost endless. From recruiter training and networking events to marketing investment and staff incentives. There are countless options for business owners to…
Anyone who works within a marketing team at a recruitment company will understand the struggle when it comes to involving recruiters in your social media marketing. We get it – recruiters spend their day speaking…
People often ask, “what is the difference between marketing and sales?” – and although this may seem like a strange question to marketers and recruiters, to the wider world, it’s not. On the surface, marketing…
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