Enterprise Recruitment Case Study
How Reed transformed business development, brand safety and candidate attraction.
Reed is one of the most recognised recruitment brands in the UK, operating across international divisions and franchise partnerships.
The challenge was clear: how do you empower thousands of recruiters to build relationships, create demand and attract candidates without compromising brand control or security?
By partnering with Paiger, Reed moved from manual recruiter admin to an intelligence-led workflow that helped consultants become more visible, move faster and create more value for clients and candidates.
The Results
Reed turned recruiter activity into a scalable growth engine.
Consultants became the main source of applications.
In several international markets, Paiger overtook traditional job boards. The majority of applications now come directly from recruiter social posts powered by Paiger.
Recruiters moved faster than the market.
The ability to instantly turn CVs into polished visual candidate pitches created a faster and more competitive BD workflow.
Marketing teams reclaimed hours every day.
Instead of manually chasing recruiters and distributing content, Reed centralised and automated execution with Paiger.
Enterprise-safe AI adoption.
Reed standardised recruiter AI usage with Paiger instead of relying on uncontrolled browser plugins and disconnected tools.
Spotlight: AI Governance & Security
Reed needed innovation without compromising security.
For a business operating at Reed’s scale, “move fast and break things” was never an option.
Paiger allowed Reed to standardise recruiter AI usage across the business while maintaining the controls, governance and quality required for enterprise and government recruitment work.
The Bottom Line
Reed turned recruiter activity into a scalable, secure and intelligence-led workflow.
Instead of relying on disconnected recruiter tools, manual admin and inconsistent personal branding, Reed created a repeatable workflow that improved visibility, accelerated BD and protected enterprise standards.
See Paiger In Action