Personal Branding & Recruitment Marketing
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Give every recruiter their own marketing assistant.
Recruiters train their assistant to provide them with everything they need to develop a personal brand.
- Suggested social media posts from pre-written prompts every day
- Set the frequency and social channels to publish content to
- Reply ‘Yes’ to an SMS, and their post is shared instantly
Your recruiters will never forget to post on social media again. Share jobs, industry news and ghostwritten posts in seconds.
One email to drive personal branding.
With the latest news and suggested social posts in their inbox every morning, recruiters are equipped to update their markets.
- Don't search several sources for info, one email does it all
- Turn industry news into social posts with added opinions
- New post suggestions based on AI personality and prompts
Personal branding requires habit forming. A daily email gives recruiters everything they need to be top of their audiences’ minds.
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AI content creation with personality.
Apply a unique personality to content while enabling the scaling potential of generative AI content writing.
- Recruiters set their AI personality so all content is appropriate
- Create social posts in seconds, chat back to Ghostwriter to edit
- Extract information from article links to create unique perspectives
No more writer’s block. Ghostwriter enables every recruiter to create engaging and relevant social post and blog content for their markets.
Share content from one place to many accounts.
With branded image templates, video recording, GIF libraries and Canva integrated, rich media content is easy to create.
- Record video, add logo, and post direct to social channels
- Preloaded templates ensure recruiters’ content is on-brand
- Ghostwriter is built-in to create new content fast
No need for multiple platforms for sharing content to company and individual social media profiles – Paiger handles them all.
Schedule ahead to plan personal brand efforts.
Consistent posting builds awareness over time and content can be added to schedules directly from The Vault.
- Categorise and colour-code content types
- Automatically repeat evergreen content saving time and effort
- View day, week and month to ensure content is scheduled regularly
Organise all content in one easy-to-use planning and scheduling platform that's integrated with Paiger's other features.
"Paiger has taken my LinkedIn posts to a whole new level! It has cut my time to post and increased my impressions and engagement by almost 400% in just the past two weeks."
Personal brands have 10x more reach.
Recruiters have an average of 2,500 social connections each, you need to get your content in front of these networks.
- No apps to download and install, no passwords to remember
- Choose teams, departments and locations to share content
- Each user can quickly approve broadcasts with a 'Yes'
As recruiters build their social networks your brand and content is being seen by an increasing number of clients and candidates.
Create a full library of content to share easily.
Give recruiters easy access to all available content that they can share with their networks.
- Store evergreen content assets for continual future sharing
- Control content availability by team, department and location
- Time-limit content with expiry dates to remove assets in the future
When you’ve invested time and money in creating valuable marketing content, ensure it’s distributed effectively. And more than once.
Support colleagues with their content.
Collate all of your business’s latest social media content to encourage support and collaboration on promoting personal brands.
- See all content or filter job posts to only see creative content
- View by most engaged content or most commented on content
- Embed The Wall on your website to show all of your content
Easily see what colleagues are publishing to support them, and copy and edit each other's posts to schedule unique versions.
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Train your recruiters to build a personal brand.
Everything a recruiter needs to know to optimise their social media profiles and master social selling.
- Video tutorials on profile optimisation and the value of content
- Online test provides recruiters with a Paiger University certificate
- Regular updates ensure recruiters remain aware of best practices
No need to pay for external LinkedIn training or for personal brand coaching. Increase your recruiters' skills with Paiger.
Full reporting across all recruiters' post activity.
Everything a recruiter needs to know to optimise their profiles and master social selling.
- Analyse which recruiters are sharing your marketing content
- Gamify your content distribution with the Leaderboard
- Easily export data to add to your marketing reports
No more user-by-user analytics and reporting – assess time saved and social content engagement business-wide.
"As a one-person Marketing team, I rely on Paiger to create and manage content for multiple brands simultaneously.
Paiger's commitment to being on the cutting edge of Marketing Technology means I don't have to do so much research.
I trust them to have the tools I need to impact our brands and reach most."