HRC Recruitment
Overview
HRC Recruitment is a leading multi-sector recruitment agency based in Scotland, employing over 15 consultants across various sectors, including healthcare, hospitality, and professional services.
They pride themselves on delivering high-quality recruitment services while leveraging personal branding and innovative marketing strategies.
The Challenge
HRC Recruitment faced a significant engagement challenge.
Despite creating strong content across various sectors, the team struggled to achieve the desired level of interaction on social media.
Many consultants, particularly newer recruiters, lacked the confidence and know-how to develop their personal brands, leading to inconsistent engagement and reach on LinkedIn.
HRC Recruitment needed a streamlined way to support their consultants in building their market presence and efficiently reaching relevant candidates, especially in the competitive sectors they serve.
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Paiger is a huge time saver.
Any initial fears of ‘is this another admin task’ were really, really quickly put to bed.
Paiger suggests content, sources relevant news, and even writes posts for you.
We’ve won business from the research feature, which allows us to identify candidates and place them elsewhere.
We’ve also placed candidates through consultants posting video job adverts on LinkedIn with Paiger.
How Paiger Helped
Paiger revolutionised the way HRC’s consultants interacted with LinkedIn, greatly improving both internal engagement and external reach.
Research and Market Intelligence
For graduates and newer recruiters, Paiger quickly became a valuable resource for research and market intelligence, providing the background information they needed to make informed business development calls and candidate interactions.
Tangible Business Outcomes
From finding candidates through LinkedIn posts to winning new business using Paiger’s research features, HRC Recruitment was able to capitalise on the platform’s comprehensive features.
Improved Content Visibility
For HRC Recruitment, Paiger has proven to be more than just a social media tool. It has become an integral part of their growth and business development strategy, improving internal engagement, boosting consultants’ confidence, and driving real business results.