Head of Marketing
Getting sales bought into your marketing campaigns
In this episode of Beer With Marketeers, I speak to Richard Turrell about his marketing approach with his sales team, in particular timing being key.
Richard began his career trying to become a radio journalism, after realising this wasn’t the path for him he entered the marketing world as a PR marker and is he now the Head of Marketing at Handle Recruitment.
He understands his consultants are extremely busy and timing your approach to integrate sales and marketing is very important. Getting the best relationship by understanding what the consultants are currently doing and how you can remove their headache through marketing, not create one.