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chapter 1

Complete LinkedIn profile setup

Chapter one will get your profile set up for success from top to bottom.

  • LinkedIn profile checklist
  • Achieving All-Star Status
  • Monitoring via the Social Selling Index
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chapter 2

The LinkedIn Algorithm

Chapter two covers everything you'll need to know about the LinkedIn Algorithm and how to hack it.

  • Posting times
  • How to engage on LinkedIn
  • Hashtags
  • Content types & formats
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chapter 3

Finding & posting content

When it comes to finding and posting content where do you start? Chapter three covers everything you need to know.

  • Finding your niche
  • Finding content
  • How to structure a post
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chapter 4

How to start conversations on LinkedIn

To be successful in starting conversations on LinkedIn you need to understand one thing - value first, sell second - all covered in chapter four.

  • Sending connection requests & InMails
  • Sales Navigator basics
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chapter 5

Evaluating your success

In the final chapter, we cover how to track your success and ensure you post more of what your audience loves.

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