In this episode of Beer With Darren I talk to John Russell about the importance of marketers, identifying what your marketing team want and his covid initiative ‘covid.io’.
John has been in recruitment as a marketer for 15 years running various teams and is now the UK Managing Director and CMO at Staffing Future. He effectively completes the re-plumbing at different companies to boost lead generation and sales.
John believes marketers have become the driving engine of the business in terms of growth and lead creation, when previously termed ‘the colouring in department’.
Watch the full episode below: